Easy Like Social Media: Reality Versus Really Cool Posts

In 2016, I had the most views on SometimesWrite.com. There were a couple of thousand of you who were interested in what I had to say. Cheers for that. We had a bunch of interactions and the number of posts was the highest it’s been. I can actually recall the days when I sat at my desk and congratulated myself for a job well done. I reached the blog awards’ finals and my social media was hopping with positive validation and interactions.


Fast forward to 2018 and the hard work hasn’t been there. It’s shown in the number of posts, visitors and the interactions on social media. When asked about the blog, I’ve responded with “Ah sure, I haven’t put the work into it to be honest”.

The great news is that it’s an easy formula. Work hard and the results will come.

Cool, done.

No, not really.

As Bradley Cooper’s character says in Silver Linings Playbook,

“You have to do everything you can, you have to work your hardest, and if you do, you have a shot at a silver lining.”

Success isn’t guaranteed but you certainly have a higher chance if you work hard at it. Personally, I’m aware that if I actually write posts, I’ll certainly impact more people than if I make excuses about how I need to work harder at it. Likewise, the time spent looking at how great other bloggers’ social media doesn’t mean it’s an easy ride for them in the background. I messaged a blogger I really admire recently to say ‘A job well done’ and her response was simply “thanks for that, it’s been really hard”.

Never make assumptions based on a Snapshot in time.

There are the aesthetics, the social media loveliness and then there’s the grit going on in the background. They say it takes 10,000 hours at something to become an expert. That means if you want to become an expert within a year then you need to spend 192 hours per week to get there. That could work if you would rather not have a life and certainly need to get there faster. In the meantime, you can keep sharing your progress, cool photos and inform on social media as much as possible.

In case you need it, the advice I’d give is this –

There are always going to be challenges, things will go wrong and inevitably, you’ll deal with objections and naysayers. You’ll experience moments where it will seem like things aren’t working and you’ll want to quit. All of this is OK. I’ve been there myself where I’ve stepped back from Sometimes Write for long periods of time (this is my first post in five months). Just remember the reasons why you’re doing it.

Stay off social media if you’re experiencing FOMO! If this isn’t feasible, then know that actually, most people on there are posting their best bits. They’re working their asses off in the background and are looking at other profiles feeling the exact same as you. Just like you, they don’t have all their ducks in a row.

It will all get better if you push through those challenges. I promise. 

Celebrate your successes in one way or another! Did you hit a small mile stone? Then bank it. There are wins in everything – recognise them and see them for what they are.

What are you working to right now? Catch me on social media or in the comments below to share your experience.